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International Tea Day 2022 Celebration & Ceylon Tea Promotion in South Africa
Sri Lanka High Commission in Pretoria, South Africa, celebrated the International Tea Day 2022 at the World Food Festival in South Africa May 21st was designated by the United Nations General Assembly in 2019 to raise awareness of the long history and the deep cultural and economic significance of tea around the world. This year it will focus on to promote and foster collective actions to implement activities in favour of the sustainable production and consumption of tea and raise awareness of its importance in fighting hunger and poverty.
The program was presented by the High Commission as a part of an international event showcasing food and culture of eight countries, Singapore, South Korea, Philippines, Iran, Indonesia, Brazil, South Africa and Sri Lanka. The event was held May 30 th to June 3rd, 2022 at the Korean Cultural Center in Pretoria, South Africa.
The Sri Lanka booth at the weeklong event exhibited Ceylon Tea in attractive export quality packaging together with information on varieties of Ceylon Tea, world class quality of Sri Lanka tea, preparing tea, and health benefits of drinking tea. Visitors were served hot Ceylon Tea together with typical Sri Lankan short eats prepared by High Commission staff. The Sri Lanka Tea Board and Basilur Tea of South Africa supported this program with tea samples and information leaflets.
During international food preparation and documentaries section of the event participated by the eight countries, the Sri Lanka High Commission arranged demonstrations on preparing Ceylon tea and short eats, and presented documentaries on Ceylon Tea, Sri Lankan culture and tourist attractions, and preparing Sri Lankan foods. The Sri Lanka Tea Board and Basilur Tea – South Africa provided the documentaries which were highly acclaimed by the gathering. This includes a documentary prepared by the Sri Lanka Tea Board to recognize the International tea Day 2022.
A large gathering of diplomats, government officials, business leaders and South African and international residents in the northern region of South Africa attended the event. The Royal Princes Network of Southern Africa specially appreciated the Ceylon Tea Corner to bringing the opportunity to taste the multi flavored Ceylon Teas.
Sri Lanka High Commission in Pretoria
On the occasion of the International Tea Day proclaimed by the United Nations (in 2020 on 21st May), UNECO in Paris celebrated the International Tea Day. The Embassy of Sri Lanka in Paris organized Ceylon Tea promotion at this festive evening.
The event was held on 25th May Wednesday, at 6 to 8.00 pm, organized by UNESCO Community Association in Paris, in partnership with the Franco-Chinese Cultural and Artistic Exchange Centre, attended by over 200 invitees mainly UNESCO delegates from Member States including Ambassadors and other distinguished invitees.
The UNESCO Community Association invited the Embassy of Sri Lanka in Paris to organize a Ceylon Tea Promotional Stall, recognizing Sri Lanka as a significant producer of tea in the world.
The event was represented by several other tea producing countries such as Azerbaijan, Cambodia, China, India, Indonesia, Kenya, Tanzania and Vietnam etc. The Ceylon Tea Stall was highly attracted by almost all invitees, and they had the opportunity of tasting a cup of pure Ceylon tea. Seven geographical varieties of Ceylon Tea were displayed in Glasses, enabling visitors to witness the taste difference clearly.
A small pack of tea was distributed as a gift among visitors as a token of appreciation for their loyalty to Ceylon Tea. A promotional video issued by Sri Lanka Tea Board on the occasion of International Tea Day was also displayed. The Ambassador of Sri Lanka Prof. Kshanika Hirimburegama had the opportunity to address the main audience and explained the position of Sri Lanka as the main tea producer in the world with unique values of Ceylon tea and the health benefits of drinking Ceylon Tea.
Embassy of Sri Lanka in Paris
Source: https://www.pureceylontea.com/ceylon-tea-presence-at-unesco-international-tea-day-celebrations/
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